Privacy Policy
This Privacy Policy explains how Taproot, a brand owned, operated, and managed by Taproot Enterprises LLP (“Taproot,” “Company,” “we,” “us,” “our”), collects and uses your (“User,” “you,” “your”) information in relation to your access and usage of the marketplace e-commerce website of Taproot, namely [www.taproot.biz], and other Taproot products/services (if provided to you) (collectively referred to as “Platform”), unless a separate Privacy Policy or statement is provided for such product(s) or service(s).
This Privacy Policy is designed with you in mind, and it is important that you have a comprehensive understanding of our personal information collection and usage practices. We aim to ensure you have full confidence that you will check any personal information you provide to Taproot. In this Privacy Policy, “personal information” or “personally identifiable information” means information that can be used to directly or indirectly identify an individual, either from that information alone or from that information combined with other information we have about that individual.
This privacy policy sets out how TAPROOT ENTERPRISES LLP uses and protects any information that you give TAPROOT ENTERPRISES LLP when you visit their website and/or agree to purchase from them.
TAPROOT ENTERPRISES LLP is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, and then you can be assured that it will only be used in accordance with this privacy statement.
TAPROOT ENTERPRISES LLP may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you adhere to these changes.
Your Consent
Please take a moment to familiarise yourself with our privacy practices. If you do not agree with the following privacy-related terms, please do not access the Platform, which includes accessing or using Taproot’s website, or proceeding beyond this Privacy Policy screen after launching it on your device for the first time. If you continue to use the Platform, Taproot’s website, we will assume you are aware of this Privacy Policy and its contents and have provided your informed consent on that basis. You agree and consent to us collecting, storing, processing, transferring, and sharing your personal information (including sensitive personal information) with third parties or service providers for the purposes outlined in this Privacy Policy.
Our Commitment
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in suitable measures.
What Information Do We Collect About You?
We collect information for lawful purposes connected with our Platform, website, or other products and services, if provided. Collection of such data and information is essential for serving Users with the best version of our website.
We may ask for your personal information like your name, phone number, address, email accounts, etc., at different screens on our website. We might also require access to location, media storage, microphone, etc., as per the operating system of the User.
We may collect information about your mobile device, such as the hardware model, operating system and version, preferred language, unique device identifier, advertising identifier, serial number, device motion information, and mobile network information to enhance performance.
We may also collect sensitive personal data, including your financial information such as bank account or credit card details (“Sensitive Data”). We retain and use such Sensitive Data only for as long as required for the purposes for which it was collected or as needed to comply with legal obligations.
We may collect the following information:
- Name
- Contact information including email address
- Demographic information such as postcode, preferences and interests, if required
- Other information relevant to customer surveys and/or offers
What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
- Internal record keeping.
- We may use the information to improve our products and services.
- We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
- From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
Who We Share This Information With?
We do not share any personal data with unrelated third parties. Only TAPROOT ENTERPRISES LLP team members and the parties mentioned below have access to your personal data.
To provide our services through the Platform, including the provisioning of third-party Seller’s products, we share your personal information with those parties involved in your transactions. We may also engage third-party entities to fulfill orders, deliver packages, send postal mail and emails, remove repetitive information from customer lists, analyze data, provide marketing assistance, provide search results and links (including paid listings), process payments, transmit content, manage credit risk, and provide customer service. These third-party service providers have access to personal information necessary for their functions but are obligated to process it according to applicable law. We might also share your personal information with the Indian Government/Regulatory bodies if required under Indian laws or to protect our legal interests.
Location Data
We collect your location data (GPS and network-based) to provide our services. If you allow location permission, we collect your approximate and precise location at regular intervals and share this data with the parties mentioned above.
Children’s Data
We do not permit individuals below the age of 18 to use our Platform without parental or guardian consent or supervision.
Why is Your Information Being Collected?
We need your information to uniquely identify you, personalise your experience, and provide customer support. We collect information to facilitate payments, send receipts, provide services, and improve our Platform. This includes providing audio/visual services like voice-based inputs and images. We also use your personal information to communicate with you and provide interest-based ads for features, products, and services that might interest you.
Data collected via our website may be used to send promotional materials and for compliance with legal obligations. This data helps us understand which features you prefer and how we can improve our Platform.
How Long Do We Store Your Information?
We store your information until we receive a request to actively forget it or until the purpose for which it was collected is no longer relevant. For Sensitive Data, we retain it as required for the stated purposes in this Privacy Policy or to comply with legal obligations.
In cases of suspected fraud or violation of our terms, we may be required by law to retain some information about you.
Data Protection
We implement reasonable security practices to protect your information from unauthorised access, damage, use, modification, disclosure, or impairment. All data stored on your device and transmitted to our cloud services is encrypted, with access restricted to the purposes stated in this Privacy Policy.
Rights of User
As per applicable data protection law and our internal practices, your principal rights include:
The right to access
The right to rectification
The right to erasure
The right to be forgotten
You can exercise these rights by contacting our Grievance Officer at contact@taproot.biz. Upon receiving and verifying your request, we will assist you accordingly. If you believe your information is incorrect, contact us to update it.
Right to be Forgotten: If you wish to have your information deleted or removed from our database, contact us at contact@taproot.biz.
The Grievance Officer is identified as per applicable Indian laws, including the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Consumer Protection Act, 2019.
What Happens When We Make Changes to This Policy?
We regularly review and may update our Privacy Policy to reflect changes in our information practices. Changes will apply from the effective date specified on the Platform. We encourage you to periodically review this page for the latest information on our privacy practices. Continued use of the Platform indicates acceptance of the updated Privacy Policy.
Your Data is Important to Taproot
We understand the importance of your data and are committed to protecting it. While we take reasonable steps to safeguard your data, we cannot guarantee that your information will not be accessed, disclosed, altered, or destroyed by breaches of our security measures.
If you have any questions or concerns regarding our Privacy Policy or practices, please contact us at contact@taproot.biz.
This Privacy Policy was last revised on 08/07/2021
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
- if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at contact@taproot.biz
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
How we use cookies
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyze data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Content Ownership
This Privacy Policy and its contents are the sole property of Taproot Enterprises LLP and cannot be copied, reproduced, or quoted without prior written consent from Taproot Enterprises LLP.
This Privacy Policy is published in compliance with the Information Technology Act, 2000, and the associated rules, specifically the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.
If you believe that any information we are holding on you is incorrect or incomplete, please write to F NO A-72, ROOP VILLA CGHS PLOT NO 2, SECTOR 19B DWARKA, NEAR OPG, Dwarka Sec-6, South West Delhi DELHI 110075 . or contact us at or as soon as possible. We will promptly correct any information found to be incorrect.
